Marketing agency in Phuket for real estate, tourism and services
WEBNOSTRA PERFORMANCE is a performance marketing agency founded in 2018 with its base in Phuket. We run paid ads for businesses on the island and across Thailand: developers and real estate agencies, tours, yachts and boats, clinics, services and online companies, and we reach buyers in their own language
Phuket businesses we work with
Real estate
Condo and villa developers and agencies with dozens of listings. 10 Phuket cases, from launches with no prior advertising to 7+ deals a month. Buyers from Europe, Russia, the CIS and the Middle East
Tourism and rentals
Tour companies, excursions, boat sales and rentals. Leads at $4.19 for an excursion company; a boat at a $300,000 average ticket sold in the first month
Clinics
No Phuket clinic cases yet. We build on our clinic projects abroad, in Dubai, Prague, Mexico and Kazakhstan, each with a published cost per appointment or qualified lead
Services and online companies
No restaurant cases in our portfolio. For service businesses and online companies run from the island we use the same model: one campaign per customer language, channels chosen by where the customer lives, the target cost per qualified lead in the contract
Phuket case studies with numbers
Every published English case with Phuket as the location. Languages and audiences come from the case text, the result is the headline figure of the case
| Client | Niche | Languages and audience | Result |
|---|---|---|---|
| The Title | Real estate: developer properties sold by agencies | English, Polish, Russian | 7+ deals a month, 8 months in a row |
| Laguna, Phuket | Real estate: premium, from $500K | English, Russian, Polish, Arabic | <$1,500 per deal on properties from $500K |
| IBG Property | Real estate: agency | English, Russian, Ukrainian, Polish, Spanish, Arabic | 1,721 qualified leads in nine months |
| Andaman City | Real estate: developer | English, Polish | ≈$1.44M in sales on a $24,200 budget |
| Good Karma Investment Co | Real estate: agency | English, Russian, Polish | 6 deals in three months on a $3,800 budget |
| Premium Villas Phuket | Real estate: villa developer | investors from Europe, the UAE and Russia | $3.2M pipeline in four months |
| Sea Inside | Real estate: agency | Russian, English | $50 qualified lead (was $200) |
| NextPoint Condominium | Real estate: condo developer | Russian, English | 45% of inquiries qualified |
| Phuket Developer | Real estate: condo developer | Russian-speaking investors and expats | 12 deals at $8 per lead |
| Zapiski ob Azii | Tourism: tour company, excursions | Russian, English, French | 11,400 leads in a year, sales from day one |
| Phuket excursion company | Tourism: excursions | tourists already on the island, retargeting | 3 days to pay back the ad spend |
| Motorium | Boat sales and rental | Russian, English (Thai only before us) | $300K ticket, sold in the first month |
Also in Phuket: 50 Lemons, Yacht charter company
Cost per lead, qualified lead and deal for each Phuket real estate case is on the Thailand real estate advertising page; for Russian-speaking buyers specifically, see Russian-speaking buyers for overseas developers
Audience languages: who Phuket businesses sell to
Buyers and guests in Phuket speak many languages, and each group has its own cost per lead. We run every language group as a separate campaign with its own offer, creatives and budget
| Language | What the case showed |
|---|---|
| English | Sea Inside: English-language campaigns, which the agency had never run, brought two deals in the first two weeks |
| Russian | Phuket Developer: a Russian-speaking sales desk answered buyers' questions; 12 deals |
| Polish | Andaman City: qualified leads at half the English price, handled in English |
| Arabic | IBG Property: the cheapest cost per lead of all languages, $4-6 |
| Spanish, Ukrainian | IBG Property: Spanish opened as a new market at $6-8 per lead |
| French | Zapiski ob Azii: a separate campaign for French-speaking tourists |
The Thai market. We have no case studies with Thai-language campaigns: our Phuket clients sell to foreigners. Motorium had advertised only in Thai and was not reaching the expats who buy boats; after the relaunch in Russian and English a boat sold in the first month
Advertising channels for Phuket businesses
Meta Ads
The main channel on the island: buyers and tourists by language group, guests who are already in Phuket. Used in every Phuket case listed above
Google Ads
Search by foreigners looking for property and services, premium segment. Premium Villas Phuket ran Meta and Google together
Telegram
The client's own channel as a base for repeat sales: 16,370 subscribers for IBG Property, 1,500 for Zapiski ob Azii at $1 each
Yandex Direct and VK Ads
For customers still in Russia, where Meta and Google do not sell ads. See Yandex Direct and VK Ads (in Russian)
How we work with businesses on the island
- Creatives shot on site. For Phuket Developer we filmed buyer interviews on the construction site, and those videos gave the lowest cost per lead
- Deals back into the ads. CRM statuses go back to the ad platforms so campaigns learn from buyers. On the Laguna properties this produced 50+ deals in 10 months
- Handling after the lead. We check reply speed and lead handling together with the client's sales team; for Andaman City we set up quality control of how every inquiry is handled
- Time zone. We reply every day from 1 pm to 1 am Phuket time, which covers the working day on the island and for clients in Europe and Russia
Budget and fee
Minimum ad budget: $2,000 a month
Paid directly to the ad platforms. Below that the algorithms do not collect enough data to optimize on qualified leads; each extra language group needs its own budget
Our fee
From $750 a month; the exact figure is fixed after the media plan. The target cost per qualified lead is agreed before launch and written into the contract. Pricing
Questions about working with us in Phuket
Short answers about budgets, timelines, reporting and how we work. If your question is not here, write to us: we reply within 1-2 hours during working hours
Ask your questionIs WEBNOSTRA based in Phuket?
What kinds of Phuket businesses do you work with?
Do you advertise to Thai-speaking customers?
Which languages do you run ads in?
How much does a marketing agency in Phuket cost with you?
Can you reach customers in Russia for a Phuket business?
Related pages
Tell us about your Phuket business
A free call: we look at your current advertising, the languages of your customers and the closest Phuket cases, and model the cost per qualified lead
- Forecast per language group
- Closest Phuket cases
- Free, no obligation