
Managing Director and Co-founder
Magosh Alshansky
Magosh leads the agency, from campaign strategy and acquisition economics to team and product development. He has worked in performance marketing for over eight years, across real estate, e-commerce, education and B2B. Based in Phuket
Acquisition economics · Meta Ads · Google Ads · Strategy
Guides by Magosh Alshansky
- Property marketing in Batumi: a launch plan for developers
- How to choose a performance marketing agency
- Lead response workflow: ownership, first contact and follow-up
- Leads but no sales: how to find where the funnel breaks
- Meta or Google for property marketing in Georgia: how to plan a test
- Qualified property leads in Dubai: a CRM checklist for developers
- SEO for a real estate agency website: pages that help buyers decide
- How real estate agents turn content and ads into buyer conversations
- Russian-speaking buyers in Dubai: how to address payment questions in marketing
- Sales team audit: the CRM and call review checklist
- B2B marketing to marketplace sellers: the ANPAK packaging case
- Where clinics lose patients between an inquiry and a visit
- Online school lead costs: subscriptions, inquiries and course sales
- Phuket or Pattaya: a developer’s advertising plan needs local evidence
- AI sales quality control: review the funnel, not just sampled calls
Case studies reviewed by Magosh Alshansky
Project figures belong to the period and market stated in each case
- Altera Group: −39% cost per qualified lead in a month
- Seaside apartment developer in Batumi: 14 deals in 3 months, $643 per buyer
- EstateBay: 5 days to a working funnel for Europe
- Apart-hotel in Gudauri: 8 units sold before the season opened
- Real Grekhov: x3.8 leads in month two on a x1.8 budget
- Residential complex developer in Tbilisi: 17 deals in 3 months, $265 per buyer
- Tbilisi new-build agency: 170 qualified leads from Google Search in 3 months
- T&T Development: $2.59 per investor lead in Russian and English
- Club house in Vake, Tbilisi: $2.8M in deals over 3 months
- Real estate agency in Abu Dhabi: 88 qualified leads from Europe in 3 months
- Dubai property agency running presentations in Almaty: 212 people came to the presentation in Almaty
- Dubai agency with a Russian-speaking desk: 109 qualified leads from Kazakhstan in 3 months
- Developer in Dubai South: $57 per qualified lead from India over a 2-month test
- Developer in JVC and Dubai South: 468 qualified buyers from the UK and Europe at $90
- Off-plan agency in Dubai: 136 qualified leads from Google Search in 3 months
- Independent broker in Dubai: $78 per qualified UAE resident who currently rents
- Villa agency in Dubai: $13.2M in villa deals over 5 months
- Prime property broker on Palm Jumeirah: $14.4M 3 Palm Jumeirah deals in 6 months
- Euro Dental: $20 per qualified lead at a $4,000-plus ticket
- The Title: 7+ deals a month, 8 months in a row
- Domex Group: $30 per qualified lead in Georgian property
- U Vitaliya oil-change service centres: 6.49M₽ turnover over five months
- Motorium: $300K ticket, sold in the first month
- Garash detailing studio: ROAS ~9x estimated revenue to a 180K₽ ad budget
- Dental clinic in Astana: 41 days to break-even from zero
- KMV travel agency: 520% ROI reported by the client; calculation basis undisclosed
- Good Karma Investment Co: 6 deals in three months on a $3,800 budget
- Phuket excursion company: 3 days to pay back the ad spend
- Premium clinic in Prague: 9 contracts in 28 days
- Beyond Taylor: 1,485 business-owner registrations
- Beyond Taylor: ROAS 3x revenue divided by ad spend
- Orthodontic clinic in Dubai: $4,500 average treatment value
- LUDING GROUP: 210M₽ attributed offline revenue over 2.5 years
- Algoritmika: $3.17 average cost per lead
- Kids Franchise: 7 franchise sales in a new country
- IBG Property: 1,721 qualified leads in nine months
- Dental clinic network in Almaty: $330K+ revenue for a 4-branch network on a $48K budget
- Premium Villas Phuket: $3.2M pipeline in four months
- Online school: 28K Telegram channel subscribers
- Oficialy oil-change service centres: 5.31M₽ turnover over four months
- Dental clinic in Minsk: 1 month for the ads to pay for themselves
- Two children's dental clinics in St Petersburg: 51% of inquiries became booked appointments
- ANPAK: 1,700 B2B leads from marketplace sellers
- SamoilovART: $12K+ profit reported by the client, $2K budget
- Sanatorium booking service: 5,926 reservations at a 33% booking conversion
- Yacht charter company: 420% ROAS on premium charters: $4.20 of revenue per $1 of ads
- Auto Import: 67 vehicle-import deals
- Larisa, independent property broker: 781 qualified leads for Southeast Asian property
- Bali Bikes: 10/10 bikes sold in a month
- Moscow real estate agency: 34 Moscow property deals during the campaign
- Yuzhny Tour: 450% ROI on guided tours reported by the client
- Vending-machine franchise: 420% ROI reported by client for the VK mini-franchise
- NextPoint Condominium: 45% of inquiries qualified
- Product-labelling registration service: 623 business inquiries about product labelling
- Beauty School: 1,521 inquiries for a cosmetology course
- Real estate agency: 686 qualified property leads through VK Ads
- Furniture Rental Dubai: 35% conversion into an annual contract
- KZ Travel Agency: $5 cost per tour lead
- BaniProf: 1.25M₽ profit in one month from turnkey saunas
- Dubai Real Estate: $5.4M in deal volume over the campaign
- Fitness Club: 678 memberships in the first three months
- Transformational coach: $2.93 cost per lead in an overheated coaching niche
- Phuket Developer: 12 deals at $8 per lead
- Maritol: 79 facade-renovation contracts
- Country Houses: 20 property sales per month
- Aifluent: 10% of bot subscribers bought the course
- Wine education school: 3M₽ revenue after expanding the course range
- Tropicano: 660% ROAS: 2.84M₽ revenue against 430K₽ ad spend
- Language school: 19.5% of trial lessons converted to a course purchase
- Samolet Plus: 62% of inquiries qualified
- Law firm: 27 personal bankruptcy contracts in two months
- Niche consumer-products startup: 892 orders in six months from launch
- Implant clinic, St Petersburg: 180K₽ average treatment value
- Construction company, St Petersburg: 42% of inquiries qualified
- ToyTrick: 20.8M₽ revenue over the published three-year period
- Phone Parts: 1,537 inquiries across two channels
- Vending-machine franchise: 20 franchise sales in one month
- Driving school: 34 driving course sales in three months
- Flooring retailer: 357₽ cost per inquiry for a specialist flooring retailer
- Pirogov Clinical Sanatorium: 1,241 inquiries during the 2021-early 2022 campaign